Senior Email Marketing Specialist Advertising & Marketing Jobs - Bethel, CT at Geebo

Senior Email Marketing Specialist

A leading digital agency is seeking to hire a senior email marketing specialist. You will be responsible for the daily management and execution of customer engagement emails for a leading U.S. based consumer marketer. The position requires hands on experience with automated email platforms and the ability to be a team leader in delivering an array of customer retention and acquisition services.
Experience with:


Email Provider /Marketing Automation Platforms (for example Exact Target, SilverPop, Responsys, Marketo, Eloqua, etc.)
CRM and/or relational databases
Database management (segmentation, reporting and maintenance)
List acquisition and import
Basic HTML
Data analysis, reporting and business intelligence
Optimization & A/B testing, continuous program improvement

Required skills:
Strong customer communications skills
Analytical and metrics-focused, can interpret and analyze data for campaigns and overall program
Technically savvy, comfortable with software applications and platforms
Understanding the customer's business needs
2
years professional experience in a client services role is preferred plus
BS/BA, ideally in a technical or business field

Full Benefits, Healthcare and 401k program available. Corporately funded training and certification available.Estimated Salary: $20 to $28 per hour based on qualifications.

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